is an emerging platform enjoying a lot of excitement and speculation as to how this social channel will benefit businesses. There are also lots of mistakes, confusion and fear surrounding this new item. Some basic instructions for actually creating the right Pinterest account: STEP #1:
Request an Invitation
Pinterest is not open to the general public so don’t expect to sign up for an account without some work. There are two ways to start a Pinterest account for your business: 1) Request an invitation
directly from Pinterest OR 2) Get invited by a friend who already has an account.
If you request an invitation directly from Pinterest it can take as little as one day or as long as several weeks before your request is approved. This can be a bit annoying if you’re excited to get started but rest assure you will be approved eventually. STEP #2:
Receive Invitation and Create Account
Once you’ve received your invitation, either from Pinterest or another Pinterest user, simply click on the link provided in your email invitation.
When you click on the link you’ll be brought to a welcome page on Pinterest. From here you will need to sign up with either Facebook or Twitter. NOTE: Pinterest is designed for individuals and not businesses. If you sign up for Pinterest through your Facebook account your Pinterest account will be directly linked to your personal Facebook profile and not your businesses Facebook Page. Because of this I highly recommend you sign up for Pinterest using your business Twitter account. STEP #3: Click 10 Pins that Fit your Businesses Personality The next step is where the fun begins! Pinterest wants to know a bit more about you so they can suggest Pinners you might want to follow and figure out what Pinners might share interests with you. Take time to select 10 images that fit well with your brand. STEP #4: Create First Boards Now you get to create boards. Pinterest boards are where you will pin images so take time to figure out what types of boards would make the most sense and appeal to your audience. New boards can be added any time so don’t rush the process. STEP #5: Build About Section This is a very important step! Pinterest was designed with the individual in mind. Don’t go through the process to quickly and accidentally enter your actual name or personal information instead of the business. If your business is Bluesky Web Company enter the first name as “Bluesky” and last name as “Web Company”. Whatever you enter as first and last name will be what appears at the top of your organizations Pinterest account. In addition, this is how people will find you when they enter your organizations name in the search box.
Provide a complete and accurate About section and always include your website. This is how Pinterest users will know who you are, what you do and how to find you.
STEP #6: Start Pinning Now you can finally start Pinning images. But before you get going make sure you know the best types of images to pin, times, frequency and how to optimize all of your pins!
Magically move photos from your phone to your printer with Bump. You just bump your phone on the spacebar of your computer and print. Available for iPhone
We’re still using business cards, and that’s too bad. They’re a pain to order, a mess to keep track of, and a hassle to enter into your digital address book. With Bump, you and anyone else running the app just tap phones and all your contact info is automatically exchanged.
Bump is a free app that makes it easy for iPhone and iPod Touch users running it on their device to exchange contact information by bumping the devices between them. Two users run Bump at the same time, "bump" their device to one another and the application offers the possibility to exchange contact information. That's it.
The app needs a stable internet connection, be it WIFI or 3G for the iphone to connect and upload and download contact information. When you start the application, it connects to the server and asked you to select the contact information to be available for exchange. After connecting two iPhones to the Bump server, a mere waving of the two devices did the trick. The sharing screen pops up and the exchange is made with a flick of the finger, the whole process taking no longer than a couple of seconds.
The small company says that the privacy of your data and contact information is totally secured, no one can see it, accept after you approve the transfer to the other Bump device. The application sends an encrypted connection to the server and then uses location data to determine whether there is another device running the same app attempting to share information. Mighty cool!
Skypers talk to Skypers and Facetimers talk to Facetimers, but video chatting still can't rival the ease of picking up a phone. Right?Not now! Meetings.io
starts a video chat between you and up to five people in two simple steps: 1. Press button to generate link to video chat; 2. Share link. That’s it. No registering, no logging in, no screen names to remember. Just click and start
Your screen automatically resizes to accommodate participants as they come and go, and there are cool little add-ons like a notepad for personal memos and a messenger space for personal comments.
If you did want to register for an account (it’s free!) you can create your own “vanity room,” meaning you could simply say, “Meet me at 7:00 in The Netted Chat Room. And BYO lounge chair!”
You may have heard that using free Wi-Fi is the same as SHOUTING everything you're typing out loud across the planet.
A service called Spotflux is perfect for use in airports, hotels, and that cafe around the corner where you may nestle in to get some work done.
is a free download available (for both Mac and PC), that ensures your Internet usage is protected even when sharing a connection with total strangers. Once you're logged in to the wireless network, flip on Spotiflux and browse as you normally would. The service encrypts your internet traffic, blocks malware and viruses, and hides your IP location to keep you anonymous. Visit Spotflux
VISUAL HASHING: Password Protected Color Code of Your Login Info
Visual Hashing is a simple plug-in for Mozilla Firefox
and Google Chrome
It turns every site's password entry space into a bar made up of four colors
which change with every key you press.
You can think of the hash as being your password's "fingerprint."
Type your password correctly and you will see the same four hues each time. As you quickly log in, it's a quick visual cue as to whether or not you've entered the password correctly. After you install this add-on, you'll be able to see a four-color visual "hash" in password inputs all around the web. The hash will update as you type.
Over time, you'll remember the colors associated with each password, which will prevent you from mistyping your passwords.
The case for mobile marketing is strong, and businesses need to be paying attention to it.
Make your print interactive with QR codes. QR Codes or, "Quick Response" codes, are barcodes that can be read by mobile phones. They allow an interactive element to be effortlessly added to your printing.
A QR Code can include phone numbers, text messages, V-Card data, HTML links or even plain text. Once scanned, your phone or QR enabled device will translate the information and open the appropriate program to use the encoded data. The unique properties of QR Codes allow users to scan codes when they're upside down or even wrapped around a curved surface.
There are many different QR code scanning utilities available for the different smart phones on the market, many of them free. QR codes are extremely popular in Japan (where they were invented), but are just starting to catch on in the US. As they become more popular, more and more users will add theses utilities to their phones, and it is likely that eventually most smart phones will ship with some type of QR reader installed. Google makes it easy - any URL you create can be shortened and given a QR code.
If you aren’t using a barcode reader, you’ll want to install one, and text the fancy QR code you just created! There are many free ones to choose from depending on your device:
To sum it up, users point their phone at your QR code and can instantly:
- View a web page with more information about your event or product
- Add your contact information to their address book
- Get directions to your location (via Google Maps)
- Receive a text message with special offers, more info, etc.
Facebook has decided to bring ads to your mobile device. If you saw the blockbuster movie Social Networking, you recall the founders arguing that 'ads aren't cool'. But with the huge growth in audience numbers, they just gave in.
From what we hear, Facebook’s mobile ads will probably follow the “Sponsored Stories” format, and will appear in your mobile news feed. Rather than a display ad with “Your Name Here,” users will be notified when their friends interact with a brand. We’re not too sure how people will enjoy these new additions to their news feeds ... most will protest and then keep using the service anyway.
Facebook has big plans for the future. In 2011 alone, Facebook saw 300 million new users sign up.
How do you feel about Facebook Ads coming to your mobile device?
recently published an article showcasing some top-grade, incredibly executed Facebook Fan Pages.
One of these esteemed Facebook pages is Beyond Yoga
. Lively graphics and engaging their clients with relevant content sets them apart.Videos are posted to teach yoga poses, models are beautifully photographed and the design is cutting edge. The Beyond Yoga thumbnail is inviting and bright.
When Facebook users race through down their news feeds, having an attractive profile picture that allows for an eye-catching thumbnail can mean more visits to your fan page and more interactions on your posts.
This is your new blog post. Click here and start typing, or drag in elements from the top bar.
offers stability in an instable cyber world, archiving any piece of content from the Web – forever.
Save it. Gimme Bar doesn’t just keep bookmarks; it stores items in your personal library in the cloud.
DRAG and DROP photos and links, and they’re SAVED! Highlight a portion of text or scroll over a video and you are offered the option to store that for future reference.
Where will we go from here?!
Collections are archived back at your "Gimme Bar account", easily accessible with the thumbnails and a search feature.
Social media can be used for great things. Most Americans were not even aware of the Occupy movement until they heard about it on social media because the traditional news media neglected to mention it.
Social media has become vital for protestors to get the word out prior to protests, building momentum during the protests and then announcing future protests. Protestors are uploading videos of police arresting protestors to YouTube, Facebook, Twitter to gain sympathy for their cause and ultimately sway others to join this movement.
Social media has opened a whole new platform for protestors. News media may not give accurate coverage of protests and does not seem to side with them. Now, social media gives them the ability to get their own coverage and possibly gain global recognition for their efforts.
No matter what your personal opinion of the protests is, clearly the use of social media has created a cohesive message that encouraged people to come together. We all value the idea of democracy and rule of the people, and social media emphasizes the importance of the people and making sure that their voices are heard.